About
About Root River Realty
Founded in 2019, Root River Realty has been a powerhouse in the Real Estate Investment and Residential Industry within Milwaukee, WI. The catalyst for growth was the successful sale of a 400-property portfolio on behalf of a longtime Milwaukee investor. Over the course of our 20 year relationship, Santiago and Holly built a trusted relationship with the client, ultimately selling all 400 properties in under 400 days, achieving a total portfolio sellout of $38.6 million.
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Rooted in Wisconsin
Since partnering with Keller Williams, Root River Realty has closed more than $90 million in real estate sales over the past three years, proudly serving hundreds of clients throughout Wisconsin. What makes this especially remarkable is that many of these clients were based not just outside Milwaukee—but across the U.S. and around the world.
By combining global reach with local expertise (GLOCAL), the team has seamlessly navigated time zones, cultural backgrounds, and diverse client needs. This adaptability has fueled consistent year-over-year growth in both sales volume and team expansion.
In 2021 and 2022, Holly Speranza, ABR, earned the distinction of being Wisconsin’s #1 agent for total units sold, and in 2022 ranked #11 nationwide. As Root River Realty continues to grow, the team remains dedicated to serving clients from all walks of life, specializing in investment, residential, and commercial real estate—with the same commitment to excellence that has defined their success.
The Root River Realty Team
The Root River Realty team is structured into two separate components led by Santiago and Holly independently of each other to ensure that they can work with clients and support all of their business needs. Santiago manages the Investments side of the business and Holly manages the Residential and Commercial side of the business.








